istart Mission to Sweden
Theme: Sustainable Growth Mission to Sweden, a mission for sustainability focused business tackling the Swedish & Scandinavian markets.
Timeline:
Preliminary outreach, planning - May
Recruitment of companies - 1 -28 June (target 10 companies)
Programme Creation: June, July, August, September
Still to be done:
Growth Collective Website - Requested to be finished by 1 June!
Below are a list of contacts, ideas, notes for the planning of the Fall 2024 Mission to Sweden. Aim is to visit two locations in Sweden. The first destination will be Stockholm. Still considering 2nd location of Uppsala, Gothenburg or Lund.
Andrew to contact:
- Arctic Business Incubator (EuroIncNet)
- Uppsala Innovation Centre (EuroIncNet) +
- Digital Hub Wallonia
- FIT Stockholm (+ Maarten Lambert – Tech Attache for FIT)
- Sting (GAN Partner in Stockholm)
James to contact:
- Norrsken
- Business Sweden
- Hub.Brussels Sweden Rep
Session Topics to cover during Mission:
Attracting Investment from Swedish VCs: Norrksen or Creandum??
Peer2Peer Learnings (x2:
-Session: 1: How to tips, tricks of building your business in Sweden - Swedish B2B SaaS Scaleup (raised 5mil EUR - Series B+)
-Session: 2 Begin Belgian in Sweden - What works and what doesn't? - Belgian SaaS startup/scaleup sharing experiences.
ESG - What's its importance when operating and selling in Sweden? Goal: Local expert to run session (Candidate - TBD)
Sales: - Understanding the Swedish customer and how to sell to them! (Candidate: MegaSales?)
B2B Marketing: The Dos & Don't of B2B Marketing in Sweden.
HR: Salary Expectations, Platforms to find talent, Other Benefits to include in salary packages (Ask Deloitte)
Networking Event @ Belgian Residence in Stockholm (Candidates: FIT + Monica (Nordic Founders / Founders Alliance)
Soft Landing Programmes in Sweden for Foreign Startups - Sting? Other accelerators?
Group Dinners (x2)
Investor Breakfast in Uppsala - Molindo Energy (ask Sven for contact)
Other:
Networking event w/ Uppsala Innovation Centre.
Transportation: Flights
Out on 7 October - Return on 11 October
Interesting to note:
-former partner, Mediahuis ventures was a lead investor in Jobs in United Nations, NGO, European Union (impactpool.org) , a Stockholm based company (raised a Series A round)